Ford has just reported February sales (it’s one of the only automakers that still reports monthly sales in the USA), and the headline news is that the Mustang Mach-E had nearly 4,000 sales in its first full month on the market. Score!
Ford even led the sales report with a picture of the new Mustang Mach-E. (For anyone who thinks Ford isn’t behind it Team Edison electrification crew and a transition to electric vehicles, let’s call this Exhibit C.)
Image courtesy of Ford.
If Ford could consistently sell 4,000 Mustang Mach-E electric vehicles per month, that would total nearly 50,000 per year — in the US alone. That is not a bad start for Ford, but I do hope that it has bigger plans. The Mustang Mach-E has a starting price of $42,895, but Ford buyers can still get a $7,500 federal tax credit on the Mach-E — even without Congress and Biden expanding and extending the tax credit. That brings the “base price” down to $35,395. Remember that it really wasn’t that long ago that there were no long-range electric vehicles on the road at that price, and then the Tesla Model 3 hit the market and became one of the country’s top selling cars. At a post-subsidy price of $35,395, the Mustang Mach-E — which is in the extremely popular crossover class — could be a truly high-volume seller. The old-school Mustang coupe saw 5,653 sales last month, and I think the Mustang Mach-E could easily pass that up with a little step on the torque by auto dealers, Ford’s…
