Arrival of LG SIGNATURE OLED R Marks History-Making Milestone
ENGLEWOOD CLIFFS, N.J., July 16, 2021 /PRNewswire/ — LG Electronics USA announced that the world’s first rollable TV, LG SIGNATURE OLED R, is now available in the United States to order on LG.com. Featuring an unprecedented design, the TV carries a retail price of $100,000.
The LG SIGNATURE OLED R (model 65RX) has been lauded as an engineering and user-centric triumph. Reimagining the TV experience, it disappears at the touch of a button to liberate users from the limitations of a wall for a more thoughtfully curated living space. This unique, breakthrough TV is built to order in LG’s advanced Gumi facility in South Korea and assembled with craftsman-like attention to detail, resulting in the ultimate aspirational product for discerning customers who value game-changing innovation.
“As a leader in the premium TV market space, we’re continuously exploring new concepts that will not only expand our brand ecosystem, but also push industry boundaries to satisfy the growing needs of our customers,” said Peggy Ang, senior vice president of marketing, LG Electronics USA, which markets the super-premium LG SIGNATURE products in the U.S. “The OLED R is an evolution of our OLED technology that illustrates our passion, dedication and imagination as we usher in a new era of design.”
Built using an ultra-thin, flexible 4K OLED screen made from one sheet of glass, LG SIGNATURE OLED R features luminous…