NEWARK, Del, July 04, 2022 (GLOBE NEWSWIRE) — The global port wine market is set to witness a significant CAGR of 8.1% and is anticipated to reach a valuation of around USD 2,011.9 Million by 2032.
The major factors influencing the expansion of the port wine market are consumer alcohol trends. Consumers are trying various types of alcohol, particularly craft beer, whiskey, and premium wines.
Port wine is less acidic, which acts as an important factor for the growth of the port wine market, as consumers who favor less acidic liquors have shown a preference for port wine.
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Increasing awareness about the unidentified health benefits of port wine, such as the presence of the antioxidant resveratrol, through social media platforms and communication technology, is also expected to propel the port wine market’s growth.
Nowadays, consumers are more concerned about the process of production and origin of specific alcohol; thus, instructional marketing is a strategy to help the port wine market share growth. The introduction of new flavors, such as cinnamon, raspberry, chocolate, caramel, and others, result in enormous growth opportunities for the port wine market.
As the world’s largest wine consumer, the United States continues to be a focus for many global port wine makers. Due mostly to the rise of upper-middle-class urban customers, the Indian…
