A “cute,” “fuzzy” and “mango-y” frozen dessert is the latest food craze to flood TikTok – and now stores across the country are scrambling to keep it in stock.
Propitious Mango ice cream, a Chinese frozen desert, has gone viral on social media as content creators share their sometimes months-long quest to find the product across the United States.
TikTok user @laurielikesfood said in a video posted Jan. 3 that it took months of searching until she “finally found” the mango-flavored ice cream “at a random Asian grocery shop” in New York.
In the 20-second video, she rated the mango and peach flavors of the ice cream. “Ah, that’s so good… cold, but good,” the TikToker said about the mango flavor.
Why is Propitious Mango ice cream hard to find?
Social media users who have eaten the mango ice cream reported finding the fruity dessert primarily at Asian supermarkets.
TikTok user Nhi Vo (@nhi_v0) found the ice cream in an Asian grocery store for $3.29. Others, like Instagram user @gastronemy, bought a 3-pack of the ice cream for $11.99.
“The ice cream has been sought after for like the last few months,” Joe Lien, owner and manager of the San Bruno Supermarket in San Francisco, said.
Lien said the market’s vendor told him the ice cream won’t come back in stock until late April. He said the market began carrying the item a little over six months ago, but he didn’t pay much attention to the ice cream before its virality.
“I’ve actually got a list of customers to call back when it comes…