When Jenny Rosenberger’s high school junior wanted to start looking at colleges in 2020, she didn’t even know where to begin.
Not only were they at home in Newark, Delaware, in the middle of a global pandemic that put many college-related activities on hold, but Rosenberger said: “I had no previous experience with the college application process. I went to community college after high school and then started working … before I finished my studies.”
They needed help.
That’s when the senior vice president for Bank of America remembered seeing a new employee benefit launched in early 2020 for a “college coach.” With nothing to lose, Rosenberger gave it a try.