The Industry’s First Podcast Wins Awards for Excellence
“Let’s Talk Loyalty” is the world’s first podcast for loyalty marketing professionals worldwide, and today the show has won two prestigious industry awards from the “Customer Fest Show” — one of Asia’s top loyalty conferences.
The show was chosen for the two awards as it boasts over 500 plays per show — more than three times the industry average for a B2B podcast.
Let’s Talk Loyalty has been officially declared the winner of two categories:
- Best Influencer Marketing Campaign
- Best Customer Experience Vendor / Consultant / Service Provider
Hosted by loyalty industry personality Paula Thomas, “Let’s Talk Loyalty” is targeted at loyalty industry professionals who create, run and promote marketing programmes that drive customer loyalty. With the industry spending over $323 billion on customer loyalty propositions, the show brings the global loyalty community together to continually learn from each other.
The podcast includes interviews with global brands such as Dell, BP, Ikea, British Airways, Emirates Airline and 7-Eleven, as well as academic and industry luminaries including Wharton University and Bain & Company, with listeners recorded in over a hundred countries.
Commenting on the Award success, Paula said: “It’s a huge honour to be chosen as the winner of these two important awards in such a competitive event. We are thrilled to be recognized as both a leading influencer in loyalty…
