NewsWorthy Homes™, a premier platform in the luxury real estate market, is redefining the approach to marketing high-end properties. As part of NewsWorthy Media Network, this exclusive, invitation-only platform founded by Erica McMillan, has redefined the approach to marketing high-end properties ranging from $10 million to over $200 million. With a focus on innovative strategies, NewsWorthy Homes™ extends beyond traditional marketing with a cutting-edge approach that utilizes AI-driven insights to provide an international marketing strategy. This sophisticated system ensures that potential buyers are targeted not just globally, but with precision, reaching them at the right place and the right time.
The key to NewsWorthy Homes™ success lies in the D3 method to Differentiate, Disrupt, and Dominate the multiple listing service. “Successfully marketing high-end luxury homes is both the perfect blend of art and science. To sell high-end luxury real estate, it is necessary to have a unique understanding of human behavior and psychology,” says McMillan. “We invite listings with newsworthy features to join our platform and then we employ cutting-edge marketing techniques to make them stand out.”
Erica McMillan, a seasoned luxury real estate marketing expert with a background in marketing research and strategic branding continues, “The world’s most affluent property buyers are not simply looking for a house, but a reflection of their own unique identity and…