Personalized Beauty Devices
The global personalized beauty devices market is expected to expand at a healthy CAGR of close to 25.3% over the next decade, and cross a valuation of US$ 80.7 Mn in 2031 as customers are increasingly seeking personalization in their daily activities shifting from “one size fits for all” products. In addition to feminine beauty, focus on beauty products particularly suitable for men has become very strong in the last few years, thus redefining the trends in the personalized beauty devices market.
Men are becoming increasingly image conscious, which is why they spend more time on grooming. This in itself is an indication that with the growing concern for beauty among men, sales of personalized beauty devices are expected to increase.
In view of the growing importance of beauty among men, well-established beauty companies have now turned their promotional campaigns to show personality beyond physical strength. Also, the increasing exposure of social media has been contributing to the healthy demand for men’s personalized solutions.
Moreover, the digital tools are becoming a trend in the beauty industry enabling at-home personalized beauty devices to gain more momentum. For instance, L’Oreal S.A. is set to enter the personalized beauty device industry with the advent of PERSO, a smart device that creates custom formulas for lipstick, foundation and skin care.
Request Sample Report:
