Adding to Its Collection of Compelling Color Choices, LG’s Cutting-edge Refrigerator Now Features Pantone’s 2023 Color of the Year
ENGLEWOOD CLIFFS, N.J., Dec. 21, 2022 /PRNewswire/ — LG Electronics (LG) will present an exciting, new color option for its groundbreaking MoodUP™ refrigerator to offer personalized customer experiences at CES 2023. In collaboration with the world-renowned Pantone Color Institute, Viva Magenta – the Pantone Color of the Year 2023, is coming to LG’s color-changing fridge. Viva Magenta is a brave and fearless crimson red that brings excitement and drama into home interiors, energizing any environment with its vibrancy.
The refrigerator with MoodUP™, unveiled at IFA 2022 in Berlin this September, boasts a diverse range of rich, dynamic colors to choose from; providing a convenient way for users to enliven their kitchen whenever they feel the need to change or refresh the mood. With the arrival of Viva Magenta, the upper door panel of the fridge now offers a total of 23 color options. Owners…