Building on the McDonald’s Change of Fashion program, the initiative aims to address underrepresentation of Black fashion designers and support Black-owned fashion brands during New York Fashion Week and beyond
CHICAGO, Aug. 29, 2024 /PRNewswire/ — Did you know that only 7.3% of fashion designers in the U.S. are Black? [1] McDonald’s USA understands the significance of this issue and has called for change through its Black & Positively Golden (B&PG) Change of Fashion program, an initiative that pairs five rising Black designers with five fashion industry insiders for career-shifting mentorship and more.
The Golden Arches is now doubling down on the cause by bringing Change of Fashion to one of the industry’s biggest stages, New York Fashion Week (NYFW). The fashion industry and fans nationwide are invited to Show Up and Show Out in Black-owned brands by supporting and shopping Black fashion designers during the month of September and beyond.
“Having witnessed the challenges and underrepresentation that Black designers face in the fashion industry, I am thrilled to advocate for their incredible talent through McDonald’s Black & Positively Golden Change of Fashion program,” said journalist, NYT bestselling author, TV host and founder for the birthFUND, Elaine Welteroth. “During New York Fashion Week, a highly coveted time on the fashion calendar, I look forward to seeing fans join the Show Up and Show Out in Black movement by…
