For making robotic massages a reality
Aescape is changing the massage game for good, introducing the world’s first commercially available fully automated, AI-powered massage bed.
Aescape’s tech generates over 1.2 million 3D data points to precisely map the human body for a targeted, effective massage. Founded by Eric Litman and led by ex-Amazon, Apple and Uber staffers, Aescape has raised more than $100 million in funding to date, launching its flagship product in 2024. You can already find Aescape at Equinox clubs, inside Four Seasons hotels and at select country clubs.
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The New York-based brand argues it’s not looking to replace human massage therapists but rather make massages more accessible to the masses.
“Working alongside massage therapists over the last seven years, we’ve honed our technology to ensure it caters to diverse body types and lifestyles,” Litman has said. “It’s designed for anyone looking to book last-minute, or looking for control over their massage when therapists aren’t always available.”
For modernizing a strength training classic
Strength training continues to take the fitness industry by storm, and Aktiv Solutions is pushing the modality forward.
The gym design and supply company unveiled the Gym Rax 3D Trainer in 2024, offering a new take on the classic smith machine. The 3D Trainer features a free bar path, mimicking the freedom of barbell training while offering the benefits of a traditional smith…
