LANCASTER, Penn., Jan. 14, 2021 /PRNewswire/ — Chicco USA has innovated again for today’s parents, developing a new line of products with fabrics that eliminate the need for added chemicals without compromising safety or comfort. The first products available in the new Chicco® CLEAR line include the Lullaby® Primo Organic All-in-One Playard and a new line of car seats that include the KeyFit® 35 ClearTex™, KeyFit® 35 Zip ClearTex™ and NextFit® Max ClearTex™.
“We understand that the needs and preferences of parents can differ and Chicco is committed to the development of fabric technology that pushes boundaries with solutions that deliver comfort for both baby and parent,” said William Hasse, Vice President of Marketing for Chicco USA. “Our CLEAR line does just that with products that eliminate the use of unnecessary chemicals. In the case of our ClearTex™ fabrics, our designers have worked hard to develop a new approach for flammability resistance in car seats that would not result in added cost to parents.”
The Chicco Lullaby® Primo Organic All-in-One Playard features fabrics made from naturally-derived, organically grown cotton. The fabrics are soft and hypoallergenic, making the Lullaby® Primo Organic Playard a natural choice for both comfort and baby’s sensitive skin. Contributing to healthier air quality around baby, the Lullaby® Primo Organic Playard has earned GREENGUARD Gold certification….