CHICAGO–(BUSINESS WIRE)–BDO USA, LLP, one of the nation’s leading accounting and advisory firms, today announced the addition of DemandGen International, Inc., a leading provider of digital marketing strategy and technology services. This combination will further strengthen and expand the broad range of services and solutions within BDO Digital, LLC, an advisory business that helps middle market and enterprise organizations harness innovation and capture the full power of technology to drive growth. The combination is subject to customary closing conditions and is expected to be completed on March 16.
Dedicated to meeting the specific needs of the middle market and enterprise clients as they navigate disruption, BDO Digital offers clients a holistic portfolio of technology and transformation strategy capabilities, tailored by industry.
“The unforeseen challenges facing businesses over the past year pushed leaders to quickly prioritize digital transformation. The role of CMOs and other key marketing decision makers in identifying products, services and processes that capitalize on these accelerated opportunities for growth has never been more important,” said Jay Duke, national managing partner for Advisory Services at BDO USA. “The addition of DemandGen will enhance BDO Digital’s marketing technology and advisory capabilities so we can continue to help our clients evolve and to adopt new methods and technologies for driving growth. I want to…
