Hitsville EQ Collection delivers the rich tone and color of the fabled graphic and mastering EQs used to mix some of Motown’s greatest records, from Stevie Wonder to The Supremes.* The collection is available exclusively for the UAD Spark plug-in subscription service and Apollo interfaces.
Hitsville EQ Collection — $299
Located in Detroit, MI, Hitsville U.S.A. is the original house-converted recording studio that helped launch Motown as one of the world’s most successful independent music labels. Famous for their rich, energized sound, Hitsville EQs were developed in-house, and purpose-built for the studio’s around-the-clock recording schedule.
“You can’t overstate Motown’s contribution to the trajectory of modern music,” says Bill Putnam Jr., CEO of Universal Audio. “We’re thrilled to bring the legacy of Hitsville U.S.A. and the Motown sound to the next generation of creators.”
Featuring the all-purpose graphic EQ and the first-ever emulation of Hitsville’s rare mid/side disk mastering EQ, with legendary “Motown Filters” and half-speed frequency settings, the Hitsville EQ Collection packages the vintage sound of Motown’s most revered studio tools for Apollo and UAD Spark customers for the first time ever.
UAD Software v10.1 Release Notes:
- Update for UAD Spark and Apollo brings the only EQ emulations officially licensed by the…