Ann Arbor, Michigan-based eCommerce integrator builds improved shopping experience for bakery & confectionery customers
— Ryan Stover, President & CEO
ANN ARBOR, MI, USA, August 23, 2022 /EINPresswire.com/ — Human Element, Inc. (HEi), a business-to-business (B2B) and business-to-consumer (B2C) eCommerce platform integrator, is excited to announce a partnership with Stover & Company. The two worked together to build a new eCommerce website for the distributor of bakery and confectionery supplies at stovercompany.com which launched earlier this month.
The goal of the new website, built on Magento – Adobe Commerce, is to provide a better customer experience and drive revenue. Serving both direct consumers and B2B organizations, the Stover & Company website allows businesses to place the larger orders that are essential to supplying their operations.
Speedier performance and ease of navigation are just a couple of the benefits of the redesigned site. Many features were added:
– A new mega menu provides clear and easy navigation so customers can find their favorite products quickly and easily.
– Payment options have…