Shopware, one of Europe’s leading providers of ecommerce solutions, has announced another major step in its international growth strategy: former Magento Lead Evangelist Ben Marks has joined the Shopware team to quickly drive expansion of the international sector as Director Global Market Development. Ben Marks had been directly involved with the Magento ecosystem as an educator, facilitator, and strategic advisor since 2011, representing the company and its ecosystem from his home in Isle of Palms, South Carolina, USA.
With his move to Shopware, Ben is taking on new challenges even as he relies on his decade of experience building and nurturing software communities. “With Shopware I am continuing my journey in the world of open source commerce, which began when I taught myself PHP in 2003. Shopware and its ecosystem have a tremendous opportunity to address current and future needs of small/medium businesses and the midmarket, which are underserved when it comes to truly customisable commerce. My new leadership role as Director Global Market Development allows me to help drive innovation and engagement by doing what I do best – engaging and connecting people and businesses the world over,” says Ben Marks.
According to Marks the foundation for the future is well underway, noting that “Shopware as an ecommerce…